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Pricing

Simple usage based pricing

Hobby

$0/ month
Get started

Get started:

  • Up to 100K events per month
  • 1 website
  • 6 month data retention
  • Community support

Pro

$20/ month
Try 14-day free trial

Everything in Hobby, plus:

  • 1 million events per month included
  • $0.00003 per additional event
  • Up to 20 websites
  • Up to 10 team members
  • 2 year data retention
  • API access
  • MCP access
  • Email support

Business

$200/ month
Try 14-day free trial

Everything in Pro, plus:

  • 10 million events per month included
  • $0.00002 per additional event
  • Unlimited websites
  • Unlimited team members
  • 5 year data retention
  • Session replays
  • Heatmaps
  • White-labeling
  • Streaming API
  • Email and chat support

Enterprise

Custom
Contact us

Everything in Business, plus:

  • Single sign on (SAML SSO)
  • Onboarding support
  • Uptime SLA
  • Custom pricing
  • Custom data retention
  • Invoice billing
  • Enterprise support
Data
Events (included)
Hobby
100K
Pro
1 million
Business
10 million
Enterprise
Custom
Additional events
Hobby
-
Pro
$0.00003 per event
Business
$0.00002 per event
Enterprise
Custom
Data retention
Hobby
6 months
Pro
2 years
Business
5 years
Enterprise
Custom
Data export
Hobby
Pro
Business
Enterprise
Data import
Hobby
-
Pro
Business
Enterprise
Session replays (included)
Hobby
-
Pro
-
Business
5,000
Enterprise
Custom
Additional replays
Hobby
-
Pro
-
Business
$0.005 per replay
Enterprise
Custom
Analytics
Websites
Hobby
1
Pro
Up to 20
Business
Unlimited
Enterprise
Unlimited
Teams
Hobby
-
Pro
Business
Enterprise
Team members
Hobby
-
Pro
Up to 10
Business
Unlimited
Enterprise
Unlimited
Custom events
Hobby
Pro
Business
Enterprise
Event properties
Hobby
Pro
Business
Enterprise
Session properties
Hobby
Pro
Business
Enterprise
Session replays
Hobby
-
Pro
-
Business
Enterprise
Heatmaps
Hobby
-
Pro
-
Business
Enterprise
API access
Hobby
-
Pro
Business
Enterprise
MCP access
Hobby
-
Pro
Business
Enterprise
Streaming API
Hobby
-
Pro
-
Business
Enterprise
Reports
Breakdown
Hobby
Pro
Business
Enterprise
Funnel Analysis
Hobby
Pro
Business
Enterprise
User Retention
Hobby
Pro
Business
Enterprise
UTM parameters
Hobby
Pro
Business
Enterprise
Goals
Hobby
Pro
Business
Enterprise
User Journey
Hobby
Pro
Business
Enterprise
Revenue
Hobby
Pro
Business
Enterprise
Attribution
Hobby
Pro
Business
Enterprise
Monitoring
Realtime events
Hobby
Pro
Business
Enterprise
Custom dashboards
Hobby
Pro
Business
Enterprise
Email reports
Hobby
-
Pro
Business
Enterprise
Customization
White-labeling
Hobby
-
Pro
-
Business
Enterprise
Privacy
GDPR compliant
Hobby
Pro
Business
Enterprise
CCPA compliant
Hobby
Pro
Business
Enterprise
No cookie banners required
Hobby
Pro
Business
Enterprise
Support
Community support
Hobby
Pro
Business
Enterprise
Email support
Hobby
-
Pro
Business
Enterprise
Email and chat support
Hobby
-
Pro
-
Business
Enterprise
Uptime SLA
Hobby
-
Pro
-
Business
-
Enterprise
Enterprise support
Hobby
-
Pro
-
Business
-
Enterprise
Onboarding assistance
Hobby
-
Pro
-
Business
-
Enterprise
Designated support engineer
Hobby
-
Pro
-
Business
-
Enterprise
Security
Single sign on (SAML SSO)
Hobby
-
Pro
-
Business
-
Enterprise
Audit log
Hobby
-
Pro
-
Business
-
Enterprise
HobbyProBusinessEnterprise
Data
Events (included)100K1 million10 millionCustom
Additional events$0.00003 per event$0.00002 per eventCustom
Data retention6 months2 years5 yearsCustom
Data export
Data import
Session replays (included)5,000Custom
Additional replays$0.005 per replayCustom
Analytics
Websites1Up to 20UnlimitedUnlimited
Teams
Team membersUp to 10UnlimitedUnlimited
Custom events
Event properties
Session properties
Session replays
Heatmaps
API access
MCP access
Streaming API
Reports
Breakdown
Funnel Analysis
User Retention
UTM parameters
Goals
User Journey
Revenue
Attribution
Monitoring
Realtime events
Custom dashboards
Email reports
Customization
White-labeling
Privacy
GDPR compliant
CCPA compliant
No cookie banners required
Support
Community support
Email support
Email and chat support
Uptime SLA
Enterprise support
Onboarding assistance
Designated support engineer
Security
Single sign on (SAML SSO)
Audit log

Frequently asked questions

How is usage measured?
Usage is measured by counting pageviews to a website plus any custom events or custom event properties stored. Each website pageview counts as one event. If you save event properties, each data property stored counts as one event.
What happens if I exceed my event limit?
If you exceed the events included in your plan, additional events are billed at a per-event rate. Your data collection will not be interrupted and you won't lose any data. You can monitor your usage at any time from your Umami Cloud dashboard.
How does the free trial work?
Umami Cloud's free trial will last for 14 days from the purchase date. The trial gives you full access to all features in that plan. At the end of the trial, you will be billed the regular amount. You can cancel your trial at any time within the trial period for no cost.
How will I be billed?
Billing occurs on a monthly basis and you can cancel at any time. If you upgraded to a paid plan via a trial, your first invoice will arrive after your trial period ends.
Can I change or cancel my plan at any time?
Yes, you can upgrade, downgrade, or cancel your plan at any time from your account settings. Changes take effect on your next billing cycle. There are no long-term contracts or cancellation fees.
Can I export my data?
Yes, all of your data can be exported from Umami Cloud. You have full ownership of your data at all times. Export your analytics via the API or the dashboard to use in your own tools, reports, or data warehouse. There is no vendor lock-in — if you ever decide to leave, your data goes with you.
Is Umami GDPR compliant?
Yes, Umami is fully GDPR and CCPA compliant. Umami does not use cookies, does not collect personal data, and does not track users across websites. All data is anonymized, so you can use Umami without needing to display a cookie consent banner.
Where are your servers located?
Umami Cloud servers are located in the US and EU and adhere to GDPR and CCPA regulations.
Do I need a cookie consent banner with Umami?
No. Umami does not use cookies or collect any personally identifiable information. This means you can use Umami without a cookie consent banner, resulting in a better experience for your visitors and more accurate analytics since no visitors are missed due to declined consent.
What's the difference between Umami Cloud and self-hosting?
Umami is open-source and can be self-hosted for free. Umami Cloud is our managed hosting service that handles infrastructure, updates, and maintenance for you. Cloud also includes additional features like email reports and the streaming API that are not available in the self-hosted version.
Try Umami now.
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