Growth
Using analytics to grow: what to measure at each stage, and how to turn traffic into customers.

Oct 18, 2024Posted by Nick Andrews
GrowthHow Startups Can Leverage Analytics for Growth
Startups who need to make quick decisions from their analytics.

Sep 27, 2024Posted by Nick Andrews
GrowthUmami for Startup Performance Marketing
For Founder/ CEOs, effective performance marketing can be the difference between growth and stagnation.

Sep 22, 2024Posted by Nick Andrews
GrowthAnalytics Needs at Different Startup Stages
Your analytics needs evolve as your startup grows from early stage to growth stage to series B and beyond.

Sep 13, 2024Posted by Nick Andrews
GrowthThe Lean Startup Approach to Website Analytics
The Lean Startup methodology, which can roughly be described as a Build-Measure-Learn-Adjust feedback loop.

Sep 10, 2024Posted by Nick Andrews
GrowthAnalytics for Startups - Why GA4 is not ideal
Analytics aren’t usually designed for the unique needs and challenges of startups.